Basic Elements of a Corporate Profile / Power Map
Basic corporate data
- address
- operations / activities / divisions
- lines of business / products / brand names
- structure (public, private, partnership, etc)
- interlocks and affiliations with other corporations
- mergers and acquisitions
- management (board of directors / executive officers)
Financial
- basic financial data (revenues, profits, assets)
- real property or natural resources assets
- subsidies / corporate welfare / taxes
Shareholders / investors / partners
- 5% and insider shareholders
- banks, equity investors, bond investors, rating agencies, analysts
- activist shareholders, social investment investors
Business practices
- criminal or civil record and reputation on monopoly, fraud, consumer product liability
Environment, health and safety
- corporate policies
- public relations
- legal record and reputation with toxics, natural resource damage, etc
- health and safety record with employees and communities
Labor and human rights
- labor policies and record
- union contracts / campaigns
Military involvement
- military products or contracts
- military protection
Political activities
- lobbying
- trade associations
- campaign contributions
- public relations
Social responsibility rankings
- ratings or certification of company or products by third party
Activist campaigns
- shareholder actions
- activist campaigns